J&V Brand Identity.

J&V is the logo designed to celebrate Josh and Vanessa’s wedding. The initials of the couple combine to form a maple leaf which is the symbol that wanted to incorporate in their logo. The logo is available as black and white version, reversed and color version. The brand identity was used to create collaterals such as menus, programs, but also laser cut wooden shapes. Among these, the wedding favor gift is represented by a maple leaf with the logo at the center and the cake topper. Both designed in Adobe Illustrator, for the wedding cake, a projection with the cake topper was included and provided to the bakery which created a similar result.

The Wedding Favor Gift

The Cake Topper

The Program