Picuzzle is a puzzle game app that makes use of images to create customized puzzles. More difficult images can be used to divide the puzzle into more pieces and increase levels of difficulty.
The logomark incorporates a piece of the puzzle with a camera, which is an essential aspect that differentiates the peculiarity of this game from other puzzle games.
During the brainstorming phase were created multiple iterations of sketches for the logo before moving on to the final version. The brand identity comprehends the main aspects of the branding including usage of the logo, colors, fonts, applications and so much more. In the applications, there are examples of gadgets, business cards, envelopes, documents, the website, web banners for Google Ads campaigns, and an overview of the user interface of the app itself.